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Contents

Section   Page
1. This guide is for you because…….. 1
2. Before you read on 3
3. It is about the money and here’s why 5
4. A little bit about me 7
5. My First Course Launch – Case Study – €4,334 before the course was created 10
6. The ‘9 P’ Process 11
6.1 Preparation 11
6.2 Plan 14
6.3 Pick 15
6.4 Pilot 16
6.5 Price 18
6.6 Produce 18
6.7 Publish 21
6.8 Promote 23
6.9 Programme 27
7. What next? 29